The Question of the Year – “Are you Paperless?”
That is the new catchphrase running rampant in the Real Estate Industry today. As REALTORS®, everywhere you turn there is a technology solution touting the fact that they can make you paperless and streamline your business.
With different vendors offering different feature rich products to do this, many REALTORS® get lost in the increasingly complex world of how do I pick the right solution amongst the ever growing variety of available options? Valid question
Am I TRULY Ready to go Paperless in my Real Estate Business?
We believe that the Real Estate Agent is asking that question prematurely. I think that too many of us are trying to find the perfect solution for our existing real estate business but are missing one crucial question first;
“Am I READY to go paperless?”
That should be your first question.
Going paperless isn’t about finding the right software solution first. The first step in this process is understanding that you will need to make a change to how you approach your business. Ask yourself the question: “Do I want or truly need to go paperless?”
At the end of the day, if you try and fit a paperless software, like Repree or Cartavi or Authentisign, into an existing paper-centric business it will be like trying to fit a square peg in a round hole. It will help in some capacity, but you won’t be getting the most you can out of it.
We recently wrote a great article around the cost savings alone: How Much Would You Save Annually as a Paperless Agent?
The Point in that post? Time=Money.
Making the paperless transition frees up time. If you are a new agent, maybe this means more time for that all crucial lead generation. If you are a seasoned vet, maybe that means more time with the kids, grandkids, or the home in Palm Springs. Whatever the stage of your career, there is a reason to look at this change.
Once you decide to make the change, you will need to approach this the same way you approach any business development opportunity. A time investment will be needed to make this transition and familiarize yourself with this new approach to your business and the tools you will be using.
Lastly, make sure you pick a solution that is going to fit into your business, NOT the other way around that your business is going to fit the solution.
Brent is the Co-Counder and CEO of Repree and is also a licensed Real Estate Agent in Calgary with Remax First. Brent knows the ins and outs of the real estate business and has created a piece of software in Repree that will fit into any existing real estate business.